i*****9
发帖数: 3157 | 1 https://mediamatters.org/blog/2016/08/02/what-s-behind-donald-trump-s-new-
local-tv-interview-strategy/212123
What’s Behind Donald Trump’s New Local TV Interview Strategy
Blog ››› August 2, 2016 8:39 PM EDT ›››
ANDREW LAWRENCE
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With his campaign floundering, Donald Trump appears to be adopting a new
media strategy: minimizing exposure from cable and national broadcast
networks while still reaching millions of viewers by granting interviews to
major local broadcast providers that will provide the footage to affiliates
across the country.
Since the beginning of the general election campaign in June, Trump’s
campaign has deliberately reduced his appearances on national broadcast and
cable news shows. The one exception has been Fox News, where the GOP nominee
regularly appears for softball interviews. According to Fox News’ Howard
Kurtz, the shift came because a faction of the Trump campaign was convinced
that “constant rounds of interviews entail too much risk of the candidate
making mistakes or fanning minor controversies.” Indeed, a rare interview
on ABC’s This Week this past Sunday generated a wave of criticism after
Trump attacked the parents of an American Muslim soldier killed fighting in
Iraq.
But a Fox-only strategy brings its own challenge: Trump is able to speak
only to those who already support him. He needs a different strategy in
order to reach the rest of the country while avoiding the pitfalls of
national broadcast or cable interviewers.
On August 2, Trump sat for interviews with Sinclair Broadcast Group and Gray
Television Group that will air on their local broadcast affiliates
throughout the country. Sinclair Broadcast Group, which has come under fire
in the past for their conservative slant and for ordering their stations in
2004 to preempt regular programming in order to air an anti-John Kerry ad,
boasts on their website that they control 173 television stations in 81
markets. Gray Television Group claims “180 program streams” in 51 markets
nationwide.
Sinclair Broadcasting
Sinclair Broadcast Group Station Map
Gray Television Group Station Map
Trump’s campaign has taken a dismal turn as Hillary Clinton opens a sizable
lead in national polling amid a flurry of Trump controversies. In order to
turn things around, he is seeking to skip the national media gatekeepers
while still reaching a national audience. | i*****9
发帖数: 3157 | 2 好吧，这样就解释了为啥大媒体只能疯了一样挖Trump大嘴的新闻了，因为Trump已经找
到了绕开他们接触电视观众的方法。MSM拿不到新闻，为了收视率只能这样了。 |
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