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发帖数: 755 | 1 Apple Is Said to Ready Sale of White IPhone After 10-Month Wait
Adding a white model may help spur demand as Apple works on the next
generation of its top-selling product. Apple, the world’s largest
technology company by market value, isn’t planning to unveil a new iPhone
at its June developers’ conference, breaking with its practice in past
years, two people familiar with the matter said. It may instead introduce
the next iPhone in September, according to Mike Abramsky, an analyst at RBC
Capital Markets in Toronto.
After releasing the iPhone 4 in June, Apple announced the delay of the white
version, citing unspecified manufacturing trouble. Complications with a
sensor used in the device was one difficulty, one of the people said. Until
now, it’s only been available in black.
Phil Schiller, Apple’s senior vice president of marketing, indicated last
month that a white model would be available soon, writing on Twitter that it
would be on sale by spring.
Since the introduction of the first iPod media player in 2001, white has
been a popular color for Apple’s gadgets. The earlier iPhone 3GS model was
available in white, as is the iPad 2, which went on sale last month.
The iPhone accounted for 39 percent of Apple’s sales in the fiscal first
quarter, which ended in December. The Cupertino, California-based company is
due to report second-quarter financial results on April 20. |
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