T**********e
发帖数: 29576 | 1 这篇时代记者在hair force one的跟踪采访全面揭示了床铺的选举技巧，和给对手起外
号的深刻思考。辩论他老没在台上meltdown，今天全是他的报道，任务完成。
Trump：“The key word is covering.”
When he flips to Fox News, Trump notices a caption that sums up everything:
“News outlets around the world are covering Trump.” Turning to me on the
sofa, he gestures at the screen and remarks with satisfaction, “The key
word is covering.”
So much exposure comes at a price. As he watches, Trump maintains a quiet
but constant critique of “dishonest” and “inaccurate” statements. He
would like to “open up the laws” on libel to protect people like himself,
he says–but adds with a shrug, “I don’t know exactly what it means to do
that, or exactly how it works.” Nor does he care, because what matters more
than accuracy is the sheer fact of being covered. Own the airwaves, own the
campaign, run the world. To be certain that I’ve grasped this point, he
expands on the theme:
“You see what this is, right? It’s ratings. I go on one of these shows and
the ratings double. They triple. And that gives you power. It’s not the
polls. It’s the ratings.”
The Tao of Trump: ratings are power. Not just TV ratings, but also “the new
ratings,” as he calls them: Facebook likes, Google searches, Twitter
mentions and Instagram follows. Before a person can become President, he or
she must become famous, and fame can be quantified. (Of all the photographs
ever taken of Trump, the one he hands me as soon as we board his jet shows
him with the late Michael Jackson–a nuclear meltdown of fame.) This lesson
goes back to John F. Kennedy and the first TV campaign, and no one has taken
it more firmly to heart than Trump.
From the day he declared his candidacy and promised to build a wall along
the southern border, Trump has leveraged his fame to set the terms of the
race. He framed his own image: bold to the point of recklessness, speaker of
the unspoken, fearless, iconoclastic, mad as hell. One by one, he took the
measure of his opponents and framed coffins to fit them. He perfected death-
by-nickname. Judging the baby-faced junior Senator from Florida to be short
of gravitas, Trump dubbed him “little Marco Rubio, the lightweight.”
Sensing shiftiness in Texas Senator Cruz, he coined the name Lying Ted.
Sometimes, he admits, a nickname misfires. “You have one that you think
will be defining, but it’s not,” he says. “The really amazing one–he was
dead as soon as I said it; he never recovered–was ‘low-energy individual.
'” That was Trump’s lethal epithet for former Florida governor Jeb Bush.
http://time.com/4246108/donald-trump-2016/?xid=homepage&pcd=hp- | s*******u
发帖数: 2249 | 2 早上被罗母泥和麦肯因痛骂一气，媒体到处渲染，晚上上台又是被群殴１个多小时。以
后重新搞媒体骂架肯定没人骂得过 | T**********e
发帖数: 29576 | 3
他老认为coverage第一，先不管正面负面，celebrity炒作风格成功运用到政治上。
【在 s*******u 的大作中提到】
: 早上被罗母泥和麦肯因痛骂一气，媒体到处渲染，晚上上台又是被群殴１个多小时。以
: 后重新搞媒体骂架肯定没人骂得过
| s*******u
发帖数: 2249 | 4 他取外号的本事的确是一绝，也就是１，２个单词归纳一个人的特征。
布实-低能量，太形象了
RUBIO换了几个，这个LITTLE MARCO还是很形象
【在 T**********e 的大作中提到】
:
: 他老认为coverage第一，先不管正面负面，celebrity炒作风格成功运用到政治上。
| T**********e
发帖数: 29576 | 5
起外号不能太mean，low energy和little marco正好。
Lying Ted效果有待观察。
【在 s*******u 的大作中提到】
: 他取外号的本事的确是一绝，也就是１，２个单词归纳一个人的特征。
: 布实-低能量，太形象了
: RUBIO换了几个，这个LITTLE MARCO还是很形象
| g*****t
发帖数: 776 | 6 他昨晚的策略就是去站台，沾满台，装可怜，让全国人民看他怎么被围殴。他被围殴，
更加激起了反建制人群的愤怒和共仇敌恺。 |
|
